JoyClub, a dating social network that stands for sexual development and freedom, has called on Germans to change Warntag

(or Warning Day) 2020 into the Do It Louder Day. Warntag is an annual event in which Germany tests its alarm sirens simultaneously throughout the whole country. JoyClub gives a new meaning to this date by encouraging Germans to make the most of the loud noise by making their own noise – with their favorite sexual partner, or partners for that matter. It’s a reminder that being loud is ok. Loud is free.

Role: Copywriting

Agency: BBDO Group Germany